Desiree Perez And Tidal, A Winning Combo.

If you have heard the name Jay-Z,or have been scouting out the latest music apps, you might already know about a music company named Tidal. What you might not know is that Jay-Z added Desiree Perez to the Tidal staff. This is a very smart move on his part. Desiree Perez is an amazing negotiator who has held her own in the music business. As a lead figure in Tidal she might change music streaming and the company forever. Before now the management at Tidal was inconsistant. Tidal needed a new face and someone who knows the industry, as a result, Jay-Z selected and hand picked Desiree Perez. Now if you know anything about Desiree, it is easy to see that Desiree Perez is the perfect fit. All you have to do is look at all the things she has done, helping people to win musical awards, the Beyonc’e tour and so much more.   More of this topic on igstars.com.

As a whole the company needs someone who can help to take them to new heights and to help gain an advantage in the music market place. It seems like Desiree Perez and Jay-Z have a great relationship when it comes to working together. She has the business experience and if anyone can take this company to the top of their game, Perez can. She has already moved the app into the top of the market on places like iTunes.  For updates on Dez recent timeline activities, click on crunchbase.com.

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Tidal is putting quality over quantity in the music industry. Sure, iTumes and Spotify might seem to have more selection or artists but many are not well known and they also don’t have the highest quality. With Tidal famous artists like Beyonce, T.I, Rihanna and even Kanye West are signing on. As for music users, millions are already listening to Tidal and those numbers are still growing at an enormous rate.  Check hitsdailydouble.com for related article.

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Jay Z and Desiree Perez Visit UMG Office

Jay Z and his business partner Desiree Perez met with Universal Music Group this week, inciting rumors of UMG’s investment in Roc Nation. Since Jay’s 10 year deal with Live Nation will end in 2018, it is possible that Live Nation will be selling their stake in Roc Nation. Live Nation is said to be content with their touring deal with Jay, since it’s so lucrative. However, Live Nation is no longer interested in buying recorded music, instead choosing to focus on touring.  Check pagesix.com for related article.

Despite photos of Jay and Perez leaving the UMG offices together, UMG has denied having any conversations about the ending of Roc Nation’s deal with Live Nation. However, there are clear benefits of UMG gaining more stake in Roc Nation. By moving from Live Nation to UMG, Jay could have more funds to develop new artists. As a mermber of the Hova Circle of Influence, Desiree Perez was a valuable asset to the meeting.  For update on Dez recent timeline activities, click crunchbase.com.

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Perez has been a close associate with Jay Z for more than twenty years, using her fierce negotiation skills to his benefit. Perez is a top Roc Nation Executive. In 2014, she executive produced the TV Movie Documentary “On the Run Tour: Beyonce and Jay Z.” In 2015, Perez played a strong part in Rihanna’s huge sponsorship deal with Samsung. The deal took seven months of negotiations, ending in a $25 million dollar agreement for Samsung to sponsor Rihanna’s album and tour. More of this on igstars.com.  Along with the massive payout, Rihanna also scored a platinum record for “ANTI.”

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