Desiree Perez’s Business Acumen Speaks For Itself

Rapper and mogul Jay-Z’s $150 million landmark deal with Live Nation is ending, and he is “auditioning” other bigwigs in the music industry to take stake in the music portion of his company, Roc Nation. Jay-Z signed a decade-long deal with Live Nation in 2008, which means the deal expires next year. The ending of the deal could mean a “buy-sell,” which means that either Live Nation of Jay-Z can sell their Roc Nation stake to the other, or purchase Roc Nation outright.   Related article to read on pagesix.com.

Sources confirm that Live Nation wants to continue its touring deal with the rapper, which has been significantly lucrative. However, Live Nation wants to back out of the recorded music aspect of the deal.

One music insider confirmed that Jay-Z’s 3600 deal with Live Nation will not be extended after 2018. Live Nation has bought into Jay-Z’s recorded music and rights, but won’t extend this aspect of the business relationship, since Live Nation is no longer in the recorded music business. Artists from Roc Nation include Shakira, Fat Joe, Meek Mill, Rihanna and Jay-Z. The source also confirmed Live Nation’s longstanding touring agreement with Jay-Z, which has proven to be worthwhile and will likely continue for several more years.   For additional article, check igstars.com.

It is now believed that Universal Music Group will purchase stake in Roc Nation, since Jay-Z and Desiree Perez, the top exec at Roc Nation, recently met with Universal Music Group CEO and chairman Sir Lucian Grainge.  Interesting news on billboard.com.

Perez’s professional resume is particularly impressive, and she has had a successful business relationship with Jay-Z for nearly two decades. Perez is also a producer and is well known for her work on the On the Run Tour featuring Beyonce and Jay Z.  for updates on her recent timeline activities, click on this.  She also helped to negotiate the Rihanna Samsung deal and helps to run Tidal, Jay-Z’s music streaming company.   More of Dez negotiation skills on saltylens.com.

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Jay Z and Desiree Perez in Talks with UMG As the 360 Deal Nears Termination

With the $150 million 360 deal between Jay Z and Live Nation expected to terminate next year, it is anticipated that some key realignments will be witnessed in the recorded-music business. Once the deal terminates, it is likely that Jay Z will be forced to buy the stake owned by Live Nation. It is understood that billionaire rapper is keen to bring in other industry moguls to the ownership of the company. Other reliable sources indicate that even though Live Nation is not willing to renew the 360 deal, it is keen to uphold its business ties with Jay Z. According to an insider, Live Nation is no longer interested in the recorded music business, and that should not be seen as broken links between the two companies.  For related article, check on pagesix.com.

Roc/UMG Partnership

As things shape up, it is becoming increasingly clear that the Universal Music Group could be in line to buy a stake in Roc Nation. This is particularly because Desiree Dez Perez, a top executive in the company, was seen to be warming up towards the deal. Jay Z recently accompanied her to UMG’s offices located in Santa Monica in California to meet UMG CEO Sir Lucian Grainge. Apparently, the two companies have a partnership history. Sources indicate that UMG is keen to deepen its business ties with Roc Nation.  More article to read on igstar.com

Roc Nation Recording Deals

Roc Nation is doing exemplary well business-wise. It has penned down recording deals with renowned celebrities, including Rihanna, Shakira, Fat Joe, and Meek Mill. Jay Z is also said to be in a touring deal with Live Nation, with sources confirming that the deal is too lucrative for Live Nation to let go.

About Desiree Perez

Desiree Perez is a longtime friend, business partner, and confidant to Jay Z. She is the executive behind the success of SC Enterprises as well as Roc Nation. Her negotiation skills are seen as her business strength, with a reputation of getting her way in most negotiations.  For Dez recent timeline activities, hop over to this.   One of the major negotiations associated with Desiree is the deal between Samsung and Rihanna. Click saltylens.com for additional article.

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