The Resilient Andy Wirth

The concept of resilience revolves around the ability to survive and thrive under the constant shocks and stresses that accompany daily life. In this regard, the human spirit can be ranked as one of the most resilient forces of nature.

Andy Wirth is a testament to the resilience of the human spirit. He possesses the energy and will to overcome life’s tests and challenges. Take his recent skydiving accident, for example; Andy nearly lost his life in the nasty accident.

Coincidentally, doctors had to amputate his arm after multiple surgeries to save the heavily fractured arm. Andy has been absent from office duty for months due to the injury which means the business has not been regular given his integral role at the Squaw Valley Holdings. Learn more about Andy Wirth:

The experience has only reinforced Andy’s will to live and purpose in life. He’s currently undergoing an intense rehabilitation period to regain his fitness. Andy has also been undergoing tests for the possible acquisition of a bionic arm to help him function efficiently. Friends and well-wishers such as the Navy SEALS Foundation have also come to his rescue in his rehabilitation program.

It would have been almost impossible for Andy Wirth to get back up without such a robust and resilient spirit. The Squaw Valley Holdings can now look forward to better days with its Chief Executive Officer back at his desk. Andy Wirth has been a revelation not only for his firm but also the entire hospitality and recreation industry that makes up the economy of the Squaw Valley and Lake Tahoe Basin.

Today, Andy Wirth can look forward to participating in upcoming Ironman events. Many consider it a miracle he has regained his fitness. They also marvel at his ability to bounce back and take part in such demanding sports.

On his comeback, Andy broke the news of advanced plans for the construction of a gondola connecting the Squaw and Alpine Ski resorts that fall under his company. The project comes as the most sustainable solution to the infrastructural development challenges emanating from the rough terrain within the valley.

Andy Wirth’s resilient spirit makes him a major stakeholder in the business and social community around the valley. Recently, he has featured in several media outlets this year to address the ongoing drought in California. Read more: Andy Wirth Elected Chairman of Reno-Tahoe Regional Air Service Corporation and Andy Wirth – Squaw Valley CEO and Philanthropist

At KCRW for instance, Andy Wirth spoke to Madeleine Brand on Press Play where he gave a first-hand account of the extreme drought on Ski Resorts. Andy revealed that Ski resorts in the area had taken a hit but remained profitable.

During the interview, Andy pleaded with his fellow investors to look for alternatives and observe meteorological reports so as to have enough knowledge to manage the Squaw Valley resources. Learn more about Andy Wirth: .

Bad Articles and Content Must Be Driven Down

The search engines can be enormously supportive of someone wishing to establish a brand identity. Businesses, celebrities, service providers, and even those dedicated to a charitable cause rely on branding. A brand establishes an identity in the eyes of the public.

What happens when the search engine results reflect tons of negative commentary? Basically, branding goes awry. Bad reviews are among the most commonly cited “bad articles” capable of harming a brand or otherwise causing problems. Other sources of trouble can appear in the search engines as well. Lengthy (or even not-so-lengthy) forum threads have the potential to provide a lot of “bad advertisement” for someone. Effectively branding oneself is going to be tough when a chorus of people on a forum have create a long, possibly unfair thread, that speaks poorly of its subject.

And then there are online videos. People love to publish controversial videos to support a click-bait strategy. Click-bait refers to drawing in views to drive up advertising revenue. Negative commentary on these videos seems to attract a lot of views. So, producers of the videos are more likely to post bad reviews. Negative, sadly, does sell.

All of these things end up being indexed in the search engines. Those who are harmed by the massive collection of such negativity in the search engines do have to take action. Contacting Bury Bad Articles might be a smart move. Bury Bad Articles is a new company on the online reputation management scene. The company focuses on creating new content that drives old (negative) content down the search engine rankings. All those stumbling blocks to positive branding are curtailed when such new content is indexed.

Taking proactive steps to fix things that affect marketing and branding is vital to keeping customers and attracting new ones. Addressing troubles with search engines results definitely should be among those steps.